Niche down

•°☆•  I‘m always amazed by creatives finding unusual niches in the industry.
Ellie @elliedraws who I interviewed for my blog the other week has specialized in custom house portraits as an illustrator. I mean what a fabulous idea!! A house portrait is just THE perfect unique personalized gift for people who are moving house, who are getting married, or just any occasion really!

Committing to a niche can be so hard for creatives – I certainly find it challenging. Because it implies letting go of other areas that you find interesting, too.
But when it comes to business and doing any form of art as a profession it is pretty much vital for success.

Finding and sticking to your niche “helps you refine your offerings and build the expertise that gives you the legs to withstand the test of time” writes CEO Roger David in his article ‘Why Finding Your Niche Is Key To Your Business Success’ for the forbes Magazine.

Read more on my blog on www.nadinewilmanns.com/niche-down °•☆•

Ich bin immer wieder erstaunt darüber, was für ungewöhnliche Nischen Kreative in ihrem Markt finden. Ellie, die ich vor ein paar Wochen für meinen Blog interviewt habe, hat sich als Illustratorin auf personalisierte Haus-Portraits spezialisiert. Also was für eine super Idee! Ein Haus-Portrait ist DAS perfekte, einzigartige persönliche Geschenk zum Einzug in ein neues Haus oder für Leute, die heiraten – und für alle möglichen Anlässe! Sich auf eine Nische festzulegen kann ganz schön schwierig für Kreative sein- ich finde es jedenfalls ziemlich herausfordernd. … Lies mehr darüber auf meinem Blog:
www.business-story-magazine.com/niche-down

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About the author: www.story-photographer.com

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